There are plenty of e-commerce marketing channels available to grow your business, such as social media, PPC, SEO, and network marketing. Successful e-commerce business owners, though, know that email marketing is one of the most profitable channels available. Let’s take a look at “what is e-commerce email marketing?” and why e-commerce businesses should use it. […]

Establishing credibility and achieving employee trust and, especially, engagement is the ultimate prize for employers. This is true now more than ever as those team members serve as brand ambassadors with direct access to clients, customers and patients who (in today’s consumer-driven environment) are the ultimate decision-makers, meaning that engagement is directly connected to the […]

Stompy is a new wine subscription service offering curated selections based on individual tastes. The branding was led by New York-based creative agency &Walsh, which came up with the naming – based on the traditional wine-making practice of grape stomping – and the wider visual identity. The wordmark is a far cry from the sweeping […]

You’ve written a children’s book. Great work! Now, have you thought about marketing your children’s book? Do you wonder if this is even important, or how to do it? One of the most important considerations you, as a children’s book author (or book author in general), need to address along with the creative side of […]

The exhibition, titled Life Through the Lens, is hosted at Doyle Wham – a newly launched space in London’s Shoreditch, set up as the UK’s first contemporary African photography gallery. It’s Stuurman’s debut solo show outside of his home country of South Africa, and brings together a series of self-portraits alongside images from his Hairitage […]

Earlier this year, we covered a McDonald’s campaign in Norway, which highlighted the problem of littering in Norwegian cities. In a bold move, the ads featured photos of McDonald’s packaging discarded on the ground, alongside the message ‘Take away your take away’. Hot on the heels this campaign is Belgium’s take on the theme, created […]

In a flurry of recent nostalgia for the heyday of ‘indie sleaze’, it seems fitting that one of London’s most prominent epicentres of that eyeliner-laden, American Apparel-bedecked ‘scene’ has just reopened: Koko. The Camden live music venue and nightspot, once known as the Camden Palace and home to indie clubbers throughout the mid-00s, has undergone […]

You’ve been thinking about it for months, promising yourself that when it arrives you are finally going to knuckle down and write your manuscript. Then you realize, you have no idea how to prepare to write a book. It doesn’t matter if you visit your favorite coffee shop or have the best book ideas in […]

The Cannes Lions Festival of Creativity, which brings together advertising agencies, clients and tech companies to celebrate advertising and marketing creativity via awards, talks and networking, returns in-person this year for the first time since 2019, and as a result, despite the ongoing impact of the pandemic, it is likely to be a busy year […]

The results of last week’s local elections in the UK painted a complex picture of the state of politics in Britain, revealing significant shifts and surprises but little sense of a clearcut direction of travel. This was not the case in the London borough of Lewisham, however, which was soundly secured by Labour, with the […]