Why the time has come for recreation title sequences to shine
Territory Studio's Andrew Popplestone talks about how credits and title sequences evolve and how they're getting closer to the world of film
As blockbuster video games take an increasingly cinematic approach to storytelling – and many titles now feel like playable movies – Hollywood's influence is gradually being reflected in their title sequences as well. Iconic opening credits like Saul Bass's Vertigo or pretty much any of the Bond sequences showed the creative potential of this pre-film space, and now game studios are finding the same to be true of them.
"Game titles have evolved over the last five or six years to take inspiration from movie titles – especially on the Marvel side," says Andrew Popplestone, creative director at Territory Studio – that of title sequences for games like Cyberpunk 2077 and. worked Spider-Man: Miles Morales.
“You're going to get more of a major title these days – which Marvel really championed in films like Iron Man and The Avengers. It's a way of getting the audience to stay in their seat – you see the names, credits, and who worked on them – and it's a round-up and a tonal thing. Often story points are recalled or the viewer is rewarded at the end with a small Easter egg that connects them to the next film or a larger part of the story.
Stills from Territory Studio's title sequence for Spider-Man: Miles Morales
"I think game studios really do the same thing about title sequences now as they do movies," he continues. "It's a nice way to remind the audience, the viewer, the player, of this story that they spent hours and hours playing through."