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Learn how to Improve B2B Gross sales 150% Throughout a Gradual This autumn

Learn how to Improve B2B Gross sales 150% Throughout a Gradual This autumn

It’s Q4, and the pressure is on. You have three months left to hit your sales targets and end the year on a high note. The only problem? Your sales pipeline is dry. No one is signing up for your offers, and your forecast looks bleak. Luckily, not all hope is lost. I’ve compiled some […]



Rebranding cricket for a brand new age

Rebranding cricket for a brand new age

The ECB has been expanding cricket’s horizons with the launch of a new tournament, The Hundred, this year. We look at how it’s been designed to breathe new life into the sport Cricket is currently undergoing something of a revolution. In its latest bid to attract younger and more diverse audiences to the sport, this […]



The way to earn money from NFTs as an artist

The way to earn money from NFTs as an artist

One of the biggest benefits of NFTs is the financial freedom they provide to artists. Take a scroll through ‘NFT Twitter’ and you’ll see a myriad of posts celebrating the ability to earn a living from art that hadn’t existed pre-NFTs entering the mainstream.  It may sound like the market has provided a silver bullet […]



In Medias Res: Definition and Examples That Begin a  Story within the Center

In Medias Res: Definition and Examples That Begin a Story within the Center

Have you ever tried to write a scene that starts in medias res? Do you know what in medias res is—or want to learn more about it? One way to tell a story is to introduce the reader to the environment of the story. Descriptions of the setting can be a way to introduce the […]



Bruce Gilden’s photographs of Japan within the 1990s present a special facet to the nation

Bruce Gilden’s photographs of Japan within the 1990s present a special facet to the nation

Japan, 1998. All images: © Bruce Gilden Bruce Gilden is renowned for his unforgiving, in-your-face photographs of passers-by he has met on streets all over the world. He is drawn to those on the margins of life – a trait that has led to accusations of exploitation, though in a 2019 interview with the Guardian he […]



CR’s high picks for this yr’s Competition of Advertising

CR’s high picks for this yr’s Competition of Advertising

Themed ‘the year ahead’, the Festival of Marketing is happening virtually again this year, meaning that if you miss the live broadcast of a talk, you can always tune in again later. There is an ocean of content to be discovered across the four days, with sessions straddling everything from transforming your business to getting […]



10 Google Secrets and techniques You’ll Need to Know

10 Google Secrets and techniques You’ll Need to Know

Do you consider yourself a Google expert? Think you know all the ins and outs of the search behemoth? If you answered yes to either of those questions, you might be in for a surprise. Google contains myriads. The search giant constantly evolves its algorithms and offerings, from secret search functions to in-house SEO guides. […]



A tasty new search for restaurant assessment web site Zagat

A tasty new search for restaurant assessment web site Zagat

In the late 70s, two Americans living in Paris found themselves wishing for a restaurant resource that reflected the opinions of their foodie friends rather than those of professional critics or mystery reviewers. The couple, Nina and Tim Zagat, ended up creating the guide they’d always wanted themselves. The subsequent success of what became the […]



Inside Earl of East’s grassroots model philosophy

Inside Earl of East’s grassroots model philosophy

From pouring candles on their kitchen worktop to an unwavering belief in physical retail, Earl of East founders Paul Firmin and Niko Dafkos tell CR how they built a thriving lifestyle business Fourteen years ago, Paul Firmin started his first job in London, moved to Hackney, and landed himself a nickname: the Earl of East […]



Daytime lodge firm Dayuse introduces sunny new branding

Daytime lodge firm Dayuse introduces sunny new branding

DesignStudio has created an uplifting brand identity for Parisian startup Dayuse, a hotel booking site encouraging daytime visitors to hotel spas, restaurants and office spaces Founded in 2010, Dayuse is an online platform set on changing how people make use of hotels around the world. Rather than focusing on the usual overnight stays, the booking […]