A24's Midsommar is getting some new psychedelic posters

Yuko Higuchi and Idea Oshima have reinterpreted A24's folk horror film Midsommar as part of the ongoing series of posters created by artists

Eagle-eyed internet users may have spied on the Midsommar floral May Queen dress that hit the auction block a few weeks ago, as well as the impressive final bid of $ 65,000.

For those who feel disappointed that they were unable to record part of the film, A24 has released a pair of new screen-printed Midsommar posters – for a much cheaper price of $ 50.

With the idea of ​​OshimaBy Yuko Higuchi

Anyone who has looked at the dress with its 10,000 silk flowers will appreciate Yuko Higuchi's attitude, which includes a series of psychedelic eyeball flowers and the frightened, upside-down face of the main character Dani. Idea Oshima has taken a slightly different path, with a gold-colored design that focuses on the ritual aspects of the film.

The screen-printed posters are the latest in a series of A24 artist collaborations that serve as a reminder of the film company's marketing intelligence. It's an appealing way to revisit their back catalog, which arouses the interest of anyone who hasn't seen the film yet and appeals to die-hard fans.

The posters are available in the A24 shop for $ 50. shop.a24films.com


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